Cookies have a number of functions. For example, cookies allow us to hold the selections in your shopping cart when you navigate away from the order page and then return to complete the order; because of the cookie, you don't have to start over with your shopping. We consider these types of cookies to be necessary for the successful operation of our site and refer to them as required cookies.
By using cookies and web beacons, we can also keep track of what pages of our website your browser visited and whether you purchased a product. This in turn, allows us to measure such things as how effective our advertising campaigns have been. We refer to these as functional cookies.
We also work with third-party advertising companies, and the use of cookies enables us to provide you with customized adverts that we think will be more useful than randomly-generated ads because they are based on your past purchases and page visits to our sites. We refer to these cookies as advertising cookies.
The specific functional and advertising cookies associated with our website change regularly depending on the type of browsing behavior we are analyzing, the third party we have engaged to perform analytics on our behalf or the third-party advertising company we are working with, to generate digital behavioral ads.